Paging ZocDoc For the Future of Medicine by Michael Wolff. USA Today-Media. December 30, 2012.
ZocDoc allows a patient to identify doctors in an area who treat a particular malady as well as appointment availability. The writer recounts an experience using this service when his personal doctor was away. He identified a doctor 10 minutes from his house, established an appointment that day, and was treated in 15 minutes. He merely entered his ZIP code, malady, an insurance and was provided a list of available physicians. The writer envisions the time when all medical professions will join a ZocDoc-type service extending competition and resulting in price cuts. ZocDoc, the writer asserts, presents an opportunity to wring out profits from health care's "ridiculous inefficiencies."
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